Italian Living sector: huge market growth

The “Living” sector—covering student housing, co-living, and multi-family properties—has seen dramatic growth. In the first half of 2025, investment volumes reached €670 million, marking +118% growth compared to 2024, according to Savills.

Milan and Rome are at the center of this expansion. By 2028, over 199 new projects will be delivered across both cities, adding more than 10,000 new units. Despite this pipeline, demand continues to outpace supply, particularly for flexible housing solutions.

From our perspective as advisors, this demand is not just a number on a chart — it’s visible in the streets. International students, young professionals, and even executives relocating to Italy are constantly asking for modern, well-managed living spaces. And unlike in Paris or Amsterdam, affordability here is still within reach: in Milan and Rome it takes roughly 4 years of household income to buy a property, compared with over 6.5 years in Northern Europe.

For any foreigner investor, this is a rare combination: a market that is still accessible but already on the radar of global funds and family offices. It’s not speculation—it’s a structural shift in how people live and rent in Italy’s top cities.

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Sources: Il Sole 24 Ore – RealEstate+ Newsletter (26 Sept 2025), Savills “Living in Europe” Report.

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